Privacy Policy

At Essenzi, we are committed to protecting your privacy and safeguarding your personal information. This Privacy Policy outlines how we collect, use, and protect your data when you visit our website or make a purchase. By using our services, you agree to the terms outlined in this policy. Our goal is to maintain transparency and ensure your trust by adhering to the highest standards of data protection, complying with all relevant privacy laws and regulations.

Data Collection

At Essenzi, we collect personal data to enhance your shopping experience and ensure efficient service. We only collect the data necessary for processing orders, improving our services, and communicating with you.

Types of Data Collected

We collect various types of personal information, including:

• Contact Information: Name, email address, phone number
• Payment Information: Credit/debit card details, billing address
• Purchase History: Items purchased, order history

Cookies and Tracking

We use cookies to improve website performance, personalize your experience, and analyse site usage. Cookies may collect data such as browsing behaviour and preferences. You can control or disable cookies through your browser settings.

Data Usage

At Essenzi, we are committed to using your personal information responsibly and only for the purposes outlined below:

Order Processing

We use your contact and payment details to process your purchases and deliver your orders efficiently. This includes sending order confirmations, invoices, and shipment notifications. Your information allows us to track your order and provide customer support if needed.

Customer Accounts

We store your personal data to create and manage your account. This includes maintaining your login information, order history, and saved preferences, ensuring a smooth and personalized shopping experience.

Marketing and Communication

With your explicit consent, we use your email address and contact details to send you promotional materials, exclusive offers, and newsletters. These communications are tailored based on your preferences and past purchases to keep you updated on the latest products and deals. You can opt-out of marketing communications at any time.

Website Analytics

We utilize third-party tools, such as Google Analytics, to collect information on how visitors interact with our website. This helps us understand user behaviour, track website performance, and optimize our platform. Data collected through analytics includes IP addresses, browsing patterns, and device information. This data is anonymized and aggregated to ensure your privacy while improving website functionality.

Data Sharing

At Essenzi, we take the privacy of your data seriously and only share your personal information with third parties when necessary to provide services or comply with legal obligations.

With Third Parties

We share your data with trusted third parties to complete essential services such as order processing, delivery, and payment handling. These third parties include:

• Payment Processors: To securely process your payments, we share your payment details with certified and compliant payment providers. These providers have access to limited personal information only to facilitate the transaction.
• Logistics and Delivery Partners: To ensure timely delivery of your orders, your name, address, and contact information are shared with our shipping and logistics partners. This allows you to track deliveries and communicate directly with the carrier, if necessary.
• Marketing and Advertising Partners: With your consent, we may share anonymized or aggregated data with third-party marketing platforms to enhance personalized ads and promotional activities based on your preferences.
• Service Providers: We use third-party companies for website hosting, data storage, IT support, and analytics services. These service providers may have access to personal data only as required to perform their tasks, and they are contractually bound to ensure confidentiality and security of your information.

International Data Transfers

In some cases, your data may be transferred to and stored in countries outside the UAE. If this occurs, we ensure that appropriate data protection safeguards are in place to maintain your privacy rights. We only work with third-party service providers in countries that offer an adequate level of data protection, as defined by relevant data privacy regulations (e.g., GDPR).

Legal Compliance

We may disclose your personal data when required by law, including for the purposes of fraud prevention, investigation, or other legal obligations. We also share data to enforce our terms and conditions, protect our rights, or in the event of a sale, merger, or acquisition of our business.

Data Security

At Essenzi, protecting your personal information is our top priority. We implement a variety of robust security measures to safeguard your data from unauthorized access, disclosure, alteration, or destruction.

Encryption and Secure Data Transmission

We use industry-standard SSL (Secure Socket Layer) encryption technology to protect your sensitive data during transmission, such as credit card details and personal information. This ensures that your information is encrypted and cannot be read by unauthorized parties while being transferred across the internet.

Access Control

Only authorized personnel within Essenzi and our trusted third-party service providers have access to your personal information. These individuals are granted access based on their role and are bound by strict confidentiality agreements to ensure your data remains secure. Furthermore, employees undergo regular training on privacy practices and data protection to maintain a high standard of security.

Payment Security

We partner with certified payment providers who comply with the PCI DSS (Payment Card Industry Data Security Standard), ensuring that your payment details are handled securely. Your credit or debit card information is never stored on our servers. Instead, we use tokenization methods to process payments without keeping your actual card details.

Monitoring and Breach Prevention

Our website is continuously monitored for security vulnerabilities and potential threats. We employ firewalls, antivirus software, and intrusion detection systems to protect our servers and databases from cyberattacks. If a data breach occurs, we have a thorough incident response plan to address the situation quickly and mitigate potential damage. In case of a significant breach that affects your personal data, you will be notified in compliance with applicable regulations.

Secure Storage and Backup

Your data is stored on secure servers, and we implement regular backups to prevent data loss. These backups are also encrypted and stored in separate, secure locations to minimize the risk of data compromise. We review our security practices periodically to adapt to emerging threats and technologies.

Two-Factor Authentication (2FA)

To further enhance account security, we encourage customers to enable Two-Factor Authentication (2FA) where possible. This adds an extra layer of protection to your account by requiring both your password and a verification code sent to your device before login access is granted.

Data Retention

At Essenzi, we retain your personal information only for as long as necessary to fulfil the purposes outlined in this privacy policy or as required by law.

Order and Account Data

We retain your purchase history and account details as long as your account remains active. If you decide to close your account, we will delete or anonymize your data unless it is required for legal or compliance reasons. This includes any data related to completed transactions or warranties for a specified period, typically ranging from 5 to 7 years, in accordance with financial and legal regulations.

Marketing Data

For marketing communications, we retain your email and contact details as long as you are subscribed to our newsletter or other promotional services. If you choose to unsubscribe, your information will be removed from our marketing databases immediately, although we may retain your data for a limited period to fulfil any remaining obligations or to prevent re-subscription without your consent.

Cookie and Analytics Data

We retain cookies and website usage data based on your browsing behaviour for up to 12 months, after which they are automatically deleted or anonymized. You can manage cookie preferences directly through your browser settings at any time, and any stored cookies will be deleted based on your selected preferences.

Legal Obligations

In some cases, we may be required to retain personal data longer to comply with legal obligations, resolve disputes, or enforce our agreements. This could include instances related to fraud prevention, tax, or regulatory requirements. When these requirements expire, we will securely delete or anonymize the data.

Data Anonymization

When data is no longer needed for any of the above purposes, we ensure that it is either securely deleted or anonymized. Anonymized data may be retained for statistical purposes, business analysis, or improvement of our services, as it no longer identifies individual customers.

Customer Rights

At Essenzi, we are committed to ensuring that you have full control over your personal data.

Access and Correction

You have the right to request access to the personal information we hold about you. If any of the data is inaccurate or incomplete, you can request correction or update. You can do this by contacting our customer service team, who will promptly address your request.

Right to Erasure (Right to be Forgotten)

You may request the deletion of your personal data in certain circumstances, such as when it is no longer needed for the purposes for which it was collected, or when you withdraw your consent. We will comply with your request, provided that no legal or regulatory obligations require us to retain the data. For example, financial records related to completed transactions may need to be stored for a certain period, even after deletion requests.

Data Portability

You have the right to request a copy of your personal data in a commonly used format (e.g., CSV file) so that it can be transferred to another service provider. This right applies when the data is processed based on your consent or to fulfil a contract with you.

Right to Restrict Processing

In certain situations, you can request that we restrict the processing of your data. This may apply when you contest the accuracy of the data, when you object to the processing, or when processing is unlawful but you request restriction rather than deletion.

Right to Object

You have the right to object to the processing of your personal data for direct marketing purposes. Upon receiving your objection, we will immediately cease using your data for these purposes. You can also object to the processing of your data for legitimate interests or statistical purposes, subject to certain legal or business exemptions.

Right to Withdraw Consent

If you have given consent for us to process your personal data, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing carried out before the withdrawal. Once consent is withdrawn, we will stop using your data for the specified purposes.

How to Exercise Your Rights

To exercise any of your rights or if you have any questions about your privacy, you can contact us via email at [email protected] or through our customer service team. We will respond to your request within the timeframe required by law, typically within 30 days.

Right to Lodge a Complaint

If you believe your privacy rights have been violated, you have the right to lodge a complaint with the relevant data protection authority. We encourage you to contact us first so we can address your concerns directly and resolve any issues amicably.

Contact Information for Privacy Inquiries

At Essenzi, we value your privacy and are here to answer any questions or concerns you may have regarding the handling of your personal data. If you wish to exercise any of your privacy rights, inquire about our data protection practices, or require further information regarding this Privacy Policy, please reach out to us using the contact details below:

• Email: [email protected]
• Whatsapp: +971-502182520

We will respond to all inquiries in a timely manner, typically within 30 days, as required by applicable data protection laws.

Cookie Policy

At Essenzi, we use cookies to enhance your experience, personalize content, and improve website functionality. Cookies are small files stored on your device that collect data about your browsing behavior. This data helps us understand user preferences, track website performance, and provide tailored advertising.

Types of Cookies We Use

• Essential Cookies: Necessary for the website’s basic functionality, such as login and payment processing.
• Performance Cookies: Collect anonymous data on how users interact with our site, allowing us to improve performance.
• Functionality Cookies: Remember your preferences (e.g., language settings) to offer a personalized experience.
• Advertising Cookies: Used to deliver personalized ads based on your browsing history and interests.

Managing Cookies

You can control or delete cookies through your browser settings at any time. However, disabling essential cookies may impact your ability to use certain features on our website.

Changes to the Privacy Policy

At Essenzi, we may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or industry standards. Any modifications to the policy will be communicated to you through the website or via email, depending on the significance of the change. The updated policy will include the "Last Updated" date for your reference.

We encourage you to review this Privacy Policy regularly to stay informed about how we are protecting your data. Continued use of our services after changes implies acceptance of the revised policy.

Legal Basis for Processing

At Essenzi, we process your personal data in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR) for users in the EU and other relevant global regulations. The legal bases for processing your data are as follows:

• Contractual Necessity: To fulfil your orders, process payments, and deliver services.
• Consent: For marketing communications, when you provide explicit consent.
• Legitimate Interests: For improving services, customer support, and fraud prevention.
• Legal Obligations: When required by law to store or disclose data.

Contractual Necessity

We process personal information to fulfil our contractual obligations to you. This includes processing your orders, delivering goods, managing your account, and offering customer support. Without this data, we cannot provide you with our services effectively.

Consent

We rely on your consent to send promotional emails, newsletters, and other marketing materials. You can withdraw your consent at any time by unsubscribing or contacting us. This will not affect the lawfulness of the data processing that occurred before the withdrawal of consent.

Legitimate Interests

We may process your personal data for our legitimate business interests, provided that such processing does not override your privacy rights. Legitimate interests include improving our products and services, securing our website, and preventing fraud. For example, we may use your data to analyse purchasing behaviour, optimize your user experience, and prevent unauthorized access to your account.

Legal Obligations

We are required to process and retain certain personal data to comply with legal and regulatory requirements, such as tax, auditing, or anti-fraud regulations. In some cases, we may need to disclose your personal data to government authorities or law enforcement agencies, in compliance with these obligations.

Your Rights

If we rely on legitimate interests or legal obligations for processing your data, you have the right to object to such processing. Additionally, you can request clarification about the specific legal basis upon which your personal data is processed.